About Rob….

rob_reesRob Rees MBE DL

Rob Rees is a UK’s leading chef and food hero dedicated to creating a better food culture for Britain and Australia. He is a social entrepreneur whose work has had impact on the positive health of millions of people.

Rob has actively worked with corporate sector, governments and charitable organisations on education, public health and consumer issues for many years. Alongside Jamie Oliver and amazing team at the School Food Trust he has has been the driving force for improvements in school food as Chairman of the Childrens Food Trust (2010-2015). He represented patients and public on the board of NHS Gloucestershires GP Clinical Commissioning Board ( think Australian Public Health Networks) and developed strong social marketing and consumer strategies as a former Board Member of Visit England and Chairman of Cotswold Tourism for the economic development organisation GFirst

Rob was part of the team to establish School Food Standards across England and to maintain that work during tough economic and political times. Including the development of 5500 Cooking Clubs reaching 2.2 million participants (Lets Get Cooking) .

Rob operated  in the UK as a community interest company that is a not for profit social enterprise and founded The Wiggly Worm Charity (2007) that changes the lives of the most vulnerable in society who happen to find things more difficult than most. His focus is always glass half full and his attitude has helped make Kitchen Challenge, No Child Hungry  and other projects inspirations to all.

Kitchen Challenge Australia is the leading product that Rob brings to Australia. http://www.kitchenchallenge.com.au

This project will bring a new way to deliver CSR via immersive and blended learning. Celebrating asset based approaches and proving social prescribing can work.

Rob since arriving late 2015 has already worked with partners like Victoria University, Little Green Spade, Heart Foundation, Bendelta, Bendigo Secondary College, Miele Australia, Brimbank City Council, South Melbourne Market, Vic Health and many others on a variety of products and ideas to make change happen, challenge the status quo and improve the nations well being and economy.

In 2005 Rob Rees was awarded an MBE for “Services to the Food Industry” and in March 2015 appointed a Deputy Lord Lieutenant for Gloucestershire . He moved with his family Ren, Jack and Maddie to Melbourne in October 2015.